New Ford Truck Lineup

Ford Truck Lineup

A Ford truck stands for versatility, value, quality, and power. Whether you need a big and strong Ford F-350 to tow 38,000 pounds1 of equipment, the midsize Ranger to combine the best of both agility and strength, or the lovable Maverick to navigate your city commute and campsite journey, you won’t be disappointed when you choose a new Ford truck as your daily driver.

But which Ford truck is right for you? Find out at Lake Keowee Ford; explore our online resources and inventory to dive into the benefits of the lineup, and visit us for a test drive.

Browse the New Ford Truck Lineup at Lake Keowee Ford

The Ford truck lineup is diverse. There’s the ever-popular, no-compromise Ford F-150 to start things off. Move up to one of the Super Duty brothers, the Ford F-250 or F-350, for more power and towing strength. Or, dive into a Ranger to get a midsize truck that’s as agile as it is strong. Check out the innovative and trendy Ford Maverick, or if you’d like to go all-electric, test drive the F-150 Lightning. Read on to learn more about these models.


Ford F-150: The Iconic Ford Truck

Ford F-150

When you think about a Ford truck, you likely think about the Ford F-150. This Ford pickup truck model has been around since 1975, bringing massive versatility, comfort, quality, and power to daily drives. Harness it as a steadfast work companion, a turbo off-roader, a luxury cruiser, an efficient hybrid companion, or anything in between.

Shop Ford F-150


Ford Super Duty F-250: Bigger and More Powerful

While the Ford F-150 can tow up to 14,000 pounds,1 its bigger brother, the Ford F-250, can tow up to 23,000 pounds1 with a gooseneck hitch. The Ford F-250 offers you most of everything that makes the Ford F-150 so great, then adds more space and strength for an all-encompassing Ford truck.

Ford Super Duty F-250

Shop Ford F-250


Ford Super Duty F-350: An Even Stronger Ford Truck

Ford Super Duty F-350

If the Ford F-250 isn’t strong enough for you, look to the Ford F-350. This beast can tow up to 38,000 pounds1 with a gooseneck hitch, which should be more than enough for even the most demanding Ford truck drivers. The Ford F-350 has a similar cabin, features, and engine lineup to the Ford F-250.

Shop Ford F-350


Ford Ranger: Midsize Agility, Massive Capabilities

The Ford Ranger is the middle ground of Ford truck models. It’s more agile than the Ford F-150 in the city but can still impress with its 7,500-pound1 maximum towing capacity. With the Raptor trim in its stable and classic trims like the XLT as strong as ever, the Ranger is ready for your lifestyle.

Ford Ranger

Shop Ford Ranger


Ford Maverick: Trendsetting Versatility and Style

Ford Maverick

The Ford Maverick is an innovation that few saw coming, but many now crave in their driveway. This ultra-agile Ford truck pickup drives like a sedan rather than a truck but can tow far more than sedans and many SUVs: up to 4,000 pounds.1 Discover hybrid options and more in the new Maverick.

Shop Ford Maverick


Ford F-150 Lightning: The Future Doesn’t Have To Be Unfamiliar

What if an EV joins the lineup of new Ford truck models but doesn’t have the unfamiliar strings attached? It’s already here. The Ford F-150 Lightning is an all-electric version of the Ford F-150. But rather than being blindingly sci-fi, this EV truck is nearly the same as the F-150 you know and love.

Ford F-150 Lightning

Shop Ford F-150 Lightning


Discover the New Hybrid Ford Trucks

While trucks aren’t always thought of as fuel-sipping vehicles, they can be when you browse our new fuel-efficient Ford models. Specifically, two Ford truck nameplates can get hybrid power to deliver MPG as strong as their towing capabilities. These new Ford trucks are the Ford F-150 and the Ford Maverick.

The Ford F-150 hybrid is a Ford F-150 with the available PowerBoost full-hybrid V-6 engine. This Ford truck configuration creates 430 horsepower and 570 pound-feet of torque with its electrified powertrain. A hybrid Ford F-150 lets you tow up to 12,700 pounds1 and enjoy an EPA-estimated fuel economy of up to 25/25/25 MPG (City/Highway/Combined).2

The hybrid Ford Maverick is an awesome little Ford truck that can do a lot while being friendly to new truck drivers. Selecting the available 2.5-liter hybrid powertrain is a great choice; you’ll get 191 horsepower, up to 2,000 pounds1 of towing power, and up to an EPA-estimated 40/33/37 (City/Highway/Combined).3 Come by to experience the Ford F-150 or Maverick hybrid models today.

Find Your Favorite Ford Truck Today

Take a glance at all new Ford models in stock at our Ford dealership to see the impressive breadth of this legendary American lineup. You’ll find plenty of 2023 and 2024 Ford truck models to choose from.

Contact the Lake Keowee Ford team today to set up a personal tour and test drives of our available Ford truck models. Let our Ford vehicle experts know your needs, wants, and tastes, and they can get you into the ideal fit.

At our Ford dealership, you can opt to finance or lease a new Ford truck model. With our flexible financing and leasing options, getting behind the wheel of a new Ford truck has never been more accessible. Learn more today.

Frequently Asked Questions

What is the Ford brand’s largest truck?

The Ford F-750 is the largest Ford truck, but it is a commercial vehicle. The Ford F-150 is the largest non-commercial Ford truck available for sale. The full-size F-150 can tow a maximum of 14,000 pounds when properly equipped. The Ford Ranger and Ford Maverick sit below the F-150 in the Ford truck lineup.

Which Ford truck has the highest tow capacity?

The Ford F-350 has the highest towing capacity of all the Ford truck models we reviewed in this guide, letting you tow up to 38,000 pounds when properly equipped with a gooseneck hitch. This incredible tow capacity is more than double that of the legendary Ford F-150, which has a very impressive maximum of 14,000 pounds.1

Does Ford make a hybrid truck?

Yes, the Ford F-150 and Ford Maverick trucks can both be equipped with hybrid engines from the factory. The Ford F-150 hybrid offers you 430 horsepower and up to an EPA-estimated 25/25/25 MPG (City/Highway/Combined),2 while the Ford Maverick hybrid delivers 191 horsepower and up to an EPA-estimated 40/33/37 (City/Highway/Combined).3

Which Ford truck trim is the most popular?

The XL or Lariat trims tend to be the most popular Ford truck trim levels. This doesn’t surprise us – the XL is an awesome package designed for workplace versatility, on-road comfort, and all-around safety at a great price. The Lariat is a fantastic balance between the base XL trim and the top-tier trims, bringing enhanced value and luxury to any Ford truck.


1Max towing varies based on cargo, vehicle configuration, accessories and number of passengers.

2EPA-estimated city/hwy mpg for the model indicated. See fueleconomy.gov for fuel economy of other engine/transmission combinations. Actual mileage will vary. On plug-in hybrid models and electric models, fuel economy is stated in MPGe. MPGe is the EPA equivalent measure of gasoline fuel efficiency for electric mode operation.

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10801 Clemson Blvd., Seneca, SC, 29678
Lake Keowee Ford 34.625982, -82.964887.